On 4 September, partners and stakeholders, from all around the Baltic Sea, will get together for a final meeting of the ONE BSR project. After two years of intense cooperation throughout the Baltic Sea Region, the final meeting’s participants will look at project’s results and discussions will focus on success stories and shared challenges within the region. Key Messages The ONE BSR final meeting puts three…

ONE BSR  – ten nations, thousands of stories ONE BSR –  a flagship project within the framework of the Baltic Sea Region Programme and the EU strategy for the Baltic Sea Region is approaching its final phase. Launched in 2012, project’s aim has been to produce elements for the Baltic Sea Region image and identity, contributing to joint promotion of the region….

On 9 December, the Baltic Sea Region identity, branding and communications were discussed at a one-day networking conference and kick-off-event of HA Promo* in Helsinki, Finland. The countries and regions around the Baltic Sea Region have come closer during recent years. Is it only due to a community of interests or do we share more than that – values, norms…

Baltic Sea Region is the second most popular cruise destination in the world, right after the Caribbean. It may become even more popular if branded and promoted as one unity. Seventeen cities and institutions from around Baltic Sea have now joined their forces to search for ideas and images for a common identity. In the ONE Baltic Sea Region (ONE…

Don´t try to stop the discussion about a common identity for the Baltic Sea region. Keep on amplifying the dialogues and involving everyone from students to elderly people. That´s a sincere call from Prof. Jörg Häckmann, University of Szczecin, who opposes the report of Prof. Dr. Bernd Henningsen. “The report leaves the reader confused as to whether there is a…

Cutting through 20 years of discussions of constructing a common identity to build a macro-region in the Baltic Sea Region the honorable Prof. Dr. Bernd Henningsen, Humboldt University, Berlin, in an essay, has concluded: There is no common identity: “Just as in the “The Emperor’s New Clothes”, Baltic Sea identity is paraded through the streets under a protective cover –…